He is part of the Advisory Board at LLYC and represents the Executive Communications Coaching leader at the firm. He is Chair of the Global Alliance for Public Relations and Communication Management, a coalition that brings together professional communication associations and academic entities from around the world. He has worked as General Manager of Communications and Corporate Responsibility at the construction company FCC and as Director of Communications at the energy company Unión Fenosa and the railway company Renfe. In addition, he has presided over the Spanish Association of Directors of Communications (Dircom) and the Ethical Management Forum (Forética). He holds a degree in journalism from Madrid’s Complutense University and completed the Advanced Management Program offered by the Institute for Management Development (IMD) in Lausanne, Switzerland. He is a certified executive and team coach by the International Coach Federation (ICF).