Almudena Alonso holds a Bachelor’s Degree in Advertising and Public relations from the Complutense University of Madrid, a Master’s Degree in Marketing and Commercial Management from ESIC, a Master’s Degree in Digital Marketing from EAE and has studied the ESADE ‘Promociona’ Program.
Specialized in the management of intangibles, she has more than 20 years’ experience in reputation, culture and social responsibility strategies. Almudena has developed her extensive professional career in such communication agencies as Edelman and Villafañe & Asociados. She spent a decade as the Managing Director of Cohn & Wolfe in Spain. Following its merger with Burson, she worked as the Innovation and Corporate Development Manager of BCW until she joined LLYC.