Article 18 May 2015

Corporate Activism: using influence to boost public and sustainable policies

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Some companies have begun to make Lobbying for good. Lobbying for the common good. It´s a side of the Corporate Activism focused on generating public sustainable policies. It´s a new dimension of the management of the influence that has all the ingredients to become an important area for the reputation of organisations in-between the next years.

The following article shows that designing public policies that impact, care and concern everybody is not any more a solo politic parties system´s domain with parliamentary representation.

Much more actors such as companies want to have their own voice.

Carlos Ruiz Mateos, Director of LLORENTE & CUENCA in Lisbon

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