Analysis and Recommendations on the revaluation of Spain’s Reputation

In late 2012, José Antonio Llorente, Adolfo Corujo, María Cura, Iván Pino, Mauricio Gutiérrez and I drafted a special report that we forwarded to several political and business decision-makers on the analysis and recommendations to enhance Spanish Reputation. Now, this report is available at the Observatorio de Marca España of the Real Instituto Elcano, which we are honored to be part of, as well as in the Reports section of our website.

Jorge Cachinero, Corporate Director of Reputation and Innovation of LLORENTE & CUENCA

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